April 2012
4 posts
Towards Transmedia? Or Newspeak?
Y’all don’t read anymore do you? It’s become quite apparent to me, particularly through my own subconsciously acquired behavior that even I don’t read much anymore. Is it simply due to my busy lifestyle? Or has this rapidly evolving photo-info culture engulfed me to the point where even I am communicating my thoughts more through snapshots on instagram and witty tweets than...
March 2012
31 posts
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Marketers Master Their Three P's: Push, Pull and... →
“The need for expertly integrated marketing is greater than ever, as marketers challenge themselves with creating a social imprint. When the social citizen is open and available 24/7/365 you’re either there, or you risk falling short of today’s expectations of what it means to be a brand in our all antennae-up bitstreaming world.
Push media is still needed to create brand awareness and...
MIRACLE: Mixed Reality Interactions across... →
Scandinavians continue to dominate in AWESOME.
edusci:
Interested in cutting-edge research on the use of technology to enhance learning across different settings? Check out the MIRACLE research project.
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"The Art of Immersion," Frank Rose.
The Art of Immersion, Chapter 6: “Open Worlds.”
By Frank Rose.
“When I examine issues of Wired from before the Netscape IPO (issues that I proudly edited), I am surprised to see them touting a future of high production-value content - 5,000 always-on channels and virtual reality, with a side order of email sprinkled with bits of the Library of Congress. In fact, Wired offered...
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February 2012
1 post
The Art of Immersion - Why Do We Tell Stories? →
“Under its influence, a new type of narrative is emerging, one that’s told through many media at once in a way that’s nonlinear, participatory and above all, immersive. This is “deep media”: stories that take you deeper than an hour-long TV drama or a two-hour movie or a 30-second spot will permit.”
January 2012
4 posts
December 2011
11 posts
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